Webpush: How to Design the Opt-in Correctly – Why the First Second Matters
The first impression counts. With web push, this should be taken literally — because in the first few seconds after the page loads, the most important decision is made: Will…
Webpush under pressure? Why Google’s “Safety Check” is not a death sentence — but a wake-up call
Google is cleaning up: with the new “Safety Check” in Chrome, the browser quietly starts disabling notifications that users rarely or never click on.What sounds like a small UX adjustment…
What is Webpush? Why publishers can no longer afford to ignore this topic in 2025
We all know push notifications – from smartphones, price alerts, or breaking-news apps. But while app push has long been a standard, web push is still largely unused by many…
Webpush: Why publishers should now rely on a direct line to their readers.
The battle for visibility on the internet has changed dramatically. While Google, Facebook, and now AI-driven feeds control the flow of traffic, publishers are losing direct contact with their readers.A…
